Global Travel Vaccine Web Rebrand
GSK - Website Rebrand
This is my specialty! Last year, I worked on a website rebrand for a global travel vaccine. I re-wrote the landing page and added new sections to engage readers at every part of the website. For example, I made a quiz that revealed the travel risks people might face based on their type of trip(see slide 4).
The copy had to be adaptable to audiences in U.K., parts of Europe, Brazil and the U.S. I worked with a design and UX team to make sure the content was concise and scannable.
See the slideshow below:
