Gov. of Canada - Digital and Print Ads, TV script
This brand new campaign promoted programs and funding for job seekers of all levels— both new and experienced. I worked on the TV/OLV script and the digital and print ads that were born out of the TV spot.
I wrote enticing post copy that resonated with audiences on LinkedIn, Youtube, Google Discovery, Spotify and out of home ads. The campaign was launched on February 12, 2024.
TV Script and Post Copy
Youtube description:
Skill up today. Transform your tomorrow.
Upskilling could help you get promoted or find a job that fits your interests. Discover potential funding or resources from the Government of Canada.
